NPS is Broken and why is it Leading You Astray
Everyone loves a high Net Promoter Score (NPS), right? It’s a corporate favorite. Companies proudly flaunt their NPS scores as if they’re a sure path to growth. But here’s the hard truth: NPS is broken. Despite its popularity, NPS doesn’t directly drive customer retention or acquisition. In fact, it...
Emerging technology trends for CIOs and CDOs to consider for Customer Experience (CX) strategy.
The Gartner Hype Cycle 2020 forces the CIO, CDO to consider these three emerging tech areas for their Customer Experience...